In close collaboration with the Frankfurt Convention Bureau, the Guest Events team at Messe Frankfurt also supports organizers as a strategic partner.
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“We do everything we can to ensure that our organizers get the best possible reach and hands-on support for their topics here in Frankfurt,” says Michael Biwer, Vice President Guest Events at Messe Frankfurt.
Together with the Frankfurt Convention Bureau the Messe Frankfurt team enables selected local businesses and associations to join forces with organizers and identify synergies and build valuable partnerships, particularly regarding events related to Frankfurt´s key industries.
“These round tables are all about finding out what the community in Frankfurt can offer our organizers—and, vice versa, what their events can bring to the city. Ideally, we create impact in both directions,” explains Eva Klinger, Director Sales & Marketing Guest Events at Messe Frankfurt.
A great example was the Tech Round Table in April 2025. Ahead of the Tech Show Frankfurt, organizer Closer Still met with Frankfurt tech startups, the city’s economic development agency, and Frankfurt Rhein Main GmbH. The group came up with ideas for the 2025 and 2026 editions of the event—and they’ll be continuing the conversation in fall 2025.
“We’re really grateful for this new and creative kind of support from the host venue,” says Anna Campagnoli from Exhibitions & Events at Closer Still. “We’re excited to see what other ideas and contributions come out of this inspiring collaboration with local partners.”
