Ambiente 2018 will be the first event to offer visitors and exhibitors the unique feature of a digital Business Matchmaking Program in English and German – and, in fact, before the event has even started. Manufacturers and retailers can save specific search parameters to the web portal, whereupon the program brings the relevant parties together. “Making the right contacts and finding new visitors or exhibitors has become a central issue for anyone coming to the trade fair. We are now a digital step ahead of this trend, offering our exhibitors and visitors an uncommon service – the Business Matchmaking Program – which gives them major added value, even during the run-up to Ambiente,” says Nicolette Naumann, Divisional Manager for Ambiente.
Business Matchmaking enables visitors and exhibitors to network before Ambiente itself and to make appointments for the event from 9 to 13 February 2018. Anyone with an Ambiente ticket is automatically included in the Business Matchmaking Program and can log in with their trade fair access details which they already have at this stage. All other retailers and buyers can register for the program in advance and free of charge. A word of advice: The more narrowly a user defines their interests, the more the program will recommend suitable, attractive and new contacts.
No time? Not a problem.
The focus of business matchmaking is clearly on service. Visitors wanting to find specific companies can do so conveniently through a filter function and then put suitable notes in their user profiles. They can also contact exhibitors directly and make appointments with them. Anyone who finds this too time-consuming is welcome to contact our specialists. If requested, this team will enter the user’s relevant data on the online portal. Based on these suggestions, suitable appointments are then worked out for Ambiente. Without spending much time, visitors and exhibitors now have good opportunities to obtain new business and launch new projects.
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Ambiente – a leading international trade fair
Ambiente is the leading international trade fair and the world’s number one in products associated with dining, cooking, household goods, gift items, jewellery, fashion accessories, interior decoration, ideas for the home and furnishing accessories. It is “The Show” for an entire industry. The breadth and width of Ambiente make its unrivalled product range unique throughout the world. Ambiente 2017 featured around 4,460 exhibitors and attracted 141,000 trade visitors from 154 countries, presenting traditional and innovative products for five days. This most important global consumer goods exhibition offers a wide range of events, programmes for newcomers, trend presentations and award ceremonies.
Background information on Messe Frankfurt
Messe Frankfurt is the world’s biggest trade fair, convention and event organiser with its own premises. It employs a workforce of 2,300 at around 30 sites and generates annual sales of nearly EUR 647 million. Thanks to far-reaching ties with the relevant sectors and an international sales network, the Group provides effective support for its customers and their business interests. By offering a wide range of services, both on site and online, Messe Frankfurt gives its worldwide customers a consistently high level of support in planning, organising and running their events. This wide range of services includes renting exhibition premises, trade fair construction, marketing, human resources and food services. The Group has its head office in Frankfurt am Main and is owned partly by the City of Frankfurt (60%) and partly by the State of Hesse (40%).