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13.03.2017 Messe Frankfurt to organise 18 German joint stands at its worldwide events

The Federal Ministry for Economic Affairs and Energy (BMWi) has commissioned Messe Frankfurt with the task of organising German joint stands at around a fifth of its 100-plus events outside Germany. As Wolfgang Marzin, President and Chief Executive Officer of Messe Frankfurt, emphasises: “For our customers, Messe Frankfurt’s foreign events have been important communication and sales platforms for three decades.” Particularly for small and medium-sized companies seeking to export, this government measure provides valuable support in the face of global competition. Marzin: “With the portfolio of services shown there, German pavilions make a key contribution as well as promoting the attractiveness of the traditional ‘Made in Germany’ seal of quality, which is held in high esteem the world over. Having German joint stands supported by the Federal Ministry for Economic Affairs and Energy is a wholly unique approach.”

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